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OfficeMax To Sell NOOK & NOOK Color
July 27, 2011 by Jacob Krol in E-Readers, Tablets
Barnes & Noble today announced that OfficeMax will be selling there popular E-Readers/Tablets, the NOOK and the NOOK Color. They will be sold in store and online, starting July 30 2011. Ryan Vero ,executive vice president and chief merchandising officer for OfficeMax, had to say this about the announcement, “OfficeMax is very pleased to offer our customers access to Barnes & Noble’s NOOK brand of eReading products. Innovative features that deliver a rich reading experience, as well as access to a vast selection of sought-after books, periodicals and more, have made NOOK a popular choice among avid readers of all ages,”. OfficeMax is very happy to begin offering the NOOK and the NOOK Color. They want to deliver great products to there customers, and by offering Barnes & Nobles E-Readers/Tablets, they are doing exactly that. The new NOOK will retail for $139.99 and the NOOK Color will go for $249.99 . You can order your NOOK or NOOK Color at any OfficeMax Store or online (http://www.officemax.com/) starting on July 30. Let us know if you get your NOOK or NOOK Color from OfficeMax. You can see the Press Release from Barnes & Nobles below.
Press Release
For Immediate Release: July 27 2011
OfficeMax to Offer The All-New NOOK(TM) and NOOK Color(TM) Readers Tablet(TM) in Stores and Online Starting July 30
Highly Acclaimed NOOK(TM) Devices Part of Expanding Technology Selection at OfficeMax
OfficeMax® Incorporated (NYSE:OMX), a leader in office supplies and services, and Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, today announced that OfficeMax will be adding The All-New NOOK, The Simple Touch Reader and NOOK Color Reader’s Tablet to its growing selection of innovative technology products. The award-winning, critically acclaimed NOOK devices and related accessories will be available at all OfficeMax retail stores nationwide and at OfficeMax.com beginning July 30.
“OfficeMax is very pleased to offer our customers access to Barnes & Noble’s NOOK brand of eReading products,” said Ryan Vero, executive vice president and chief merchandising officer for OfficeMax. ”Innovative features that deliver a rich reading experience, as well as access to a vast selection of sought-after books, periodicals and more, have made NOOK a popular choice among avid readers of all ages.”
The perfect device for book lovers, The All-New NOOK is an easy-to use, ultra-light 6-inch eReader with a full-touchscreen, the longest battery life of any eReader with an incredible two months on a single charge and the most social reading experience ever – all for just $139. For customers who love to read everything in rich color, NOOK Color Reader’s Tablet features a stunning 7-inch color touchscreen ideal for reading a wide variety of content including books, immersive children’s picture books with the exclusive AliveTouch(TM) technology, an expansive collection of interactive magazines, and more. The best value tablet at just $249, NOOK Color also offers the most-requested tablet features, including high-quality NOOK Apps(TM), built-in email, and an enhanced Web experience. With all NOOK products, customers gain access to Barnes & Noble’s expansive NOOK Bookstore(TM) of more than two million digital titles, and the ability to enjoy content across a wide array of popular devices.
“CNET and other leading industry reviewers have given The All-New NOOK and NOOK Color their top Editor’s Choice distinctions, and we’re excited to bring our line of award-winning eReading devices to OfficeMax customers in-store and online,” said Chris Peifer, Vice President, Digital Business Development at Barnes & Noble. “We invite OfficeMax customers to explore the full range of NOOK products to see which device is best for them. Whether planning for a late summer getaway or back-to-school season, a NOOK eReading device is the ideal companion for anyone who wants to access their favorite reads anywhere they go.”
About the Author: Jacob Krol
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